Adaline Thomas

We all know that duplicate content is a bad thing, right? But what is it? And why is it bad? To fully understand the issue of duplicate content, we need to look at it not from the context of a website owner, but rather from the…
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Content marketing is a highly viable digital marketing strategy, designed to attract and drive traffic to your website or specific landing pages. But you could be the best writer and still not attract qualified readers (or worse, any at…
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Google is on track to make more than $70bn in revenue in 2016, and the lion’s share of that number will be generated by its insanely successful advertising business. As I’m sure you know, advertisers pay a fee every time somebody clicks…
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Keywords are vital to the success of the website. With Google tightening its screws in providing information to web owners, it has become imperative for you to do your keyword research thoroughly.
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If you expect your content to go viral or at least get the traffic you want without doing anything apart from pressing the ‘Publish’ button, you’re wrong. There are many ways to help people find your content – social media is the preferred…
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You hear the term all the time, but how do you actually rank higher in the search engines? I know when I first heard the term, it sounded like some voodoo magic that only a few people understood how to use. The reality is, SEO isn’t…
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